What is intentional
inspiring music? 

When I ponder "kids music," it's akin to buttered pasta—simple and satisfying, but lacking in substantial nourishment. The same goes for children's songs: delightful, yet offering minimal cognitive enrichment. Now, let's introduce you to what I've coined as Intentional Inspiring Music—a veritable feast of musical experiences. Imagine it as a hearty lasagna: layers of protein, vegetables, and dairy that require a touch more effort, yet deliver exponential rewards. This genre boasts intricate melodies, harmonies, and rhythms that may seem complex, but the dividends for your children's development are immense.

Why is intentional inspiring music important? 

Let's start by clarifying that ALL MUSIC MAKES AN IMPACT. From "Wheels on the Bus" to Jazz, Pop, and Country tunes, every musical experience contributes to our world. However, just as we advocate for a Balanced Nutritional Diet, I champion the concept of a Balanced Musical Diet.

It's like ensuring our kids don't solely feast on buttered pasta; let's also savor the enriching layers of lasagna. Think of it as slipping nutritious broccoli into a brownie—your children indulge without even realizing it, and soon enough, they're embracing the goodness of broccoli without hesitation.


Here’s the basics of the science behind it: 

Prepare to be amazed by the intricacies of your little ones' minds. Babies and toddlers possess an innate ability to decipher remarkably intricate concepts through the magic of pattern recognition. It's a dance of repetition and revelation. Now, consider this: while "kids music" predominantly presents brief and straightforward patterns, Classical and Jazz music unfold with sweeping, intricate motifs. As these sophisticated musical landscapes stretch the boundaries of young minds, they're unknowingly strengthening the neural pathways needed for future cognitive feats. Picture it like a puzzle: once they've tackled the intricate patterns, comprehending even the likes of molecular orbital theory becomes as simple as a snap.

Eric Rasmussen, chair of early childhood music at the Peabody Institute in Baltimore: “Kids’ CDs that are geared toward children are not necessarily very healthy music for children to be listening to. They are often poorly produced, sung by children singing as if they are adults, and in major keys only.”

Empowering children’s growth in: 

  • New Languages

  • Math

  • Spatial Intelligence

  • Concentration

  • Memory

  • Reading

Meet the team

 
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Alena King
Brand Designer & Art Director

Alena is an Art Director & Designer in NYC. She rides a 1971 Honda CB 350, owns a Ball Python named Snack, and has a strong affinity for Justin Bieber. She’s also a pretty cool mom to a pretty cool kid. 

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Margot Carvallo
Co-founder & Digital Marketing Strategist

Margo is a journalist in Atlanta and a mom to two bilingual and bicultural kids. She breathes journalism, and is inspired by epic music, paperback books, equality, and nature.

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Mariana Olivares
Consultant

Mariana is an advertising manager specializing in digital media. A Venezuelan native and current Brooklynite, she spends her free time exploring the city on her bike, hosting knitting parties, and nurturing a newfound love for surfing.